Governança corporativa em instituições de ensino superior particular: um estudo das instituições que abriram seu capital na Bovespa e aderiram às boas práticas de governança corporativa

Abstract

The corporate governance has been studied in several business areas as being a management resource that provides to the company's shareholders and/or stakeholders a greater clarity, equal treatment, accountability, and social responsibility. It is an initiative to help these companies to remain competitive in the market, with sustainability, by developing new strategies that assure the organizations' longevity. As an obvious result, the education sector is also waking up to the necessity of having best practices for governance; and some Brazilian Institutes of Higher Education have already been going public on the BOVESPA. This is a manner to provide greater management clarity and, then, achieve investments and fundraising that would be less onerous for the institutions. Besides the fact that they are expanding their business and improving the Brazilian Institutes of Higher Education activities as a whole. It is the situation of the following private institutes of higher education researched in this study: Anhanguera Educacional, Estácio Participações S.A., Kroton Educacional, and Sistema Educacional Brasileiro (SEB S.A.).

The goal of this survey was to check the perspectives of these Institutes of Higher Education after adhering to the corporate governance and their initial public offer, by means of their strategies; and also what they consider as risk factors, the strong points of these institutions and the evolution of their shares since the initial public offer.

The external environment that surrounds and regulates the education sector has also been surveyed; and some steps for those who want to implant corporate governance have been discussed, according to the area experts